19 7 / 2016

PixelFlex Selects SpaceView as Augmented Reality Sales Enablement Platform


Today we are pleased to announce that US-based LED display manufacturer and solutions provider PixelFlex has selected SpaceView as a sales enablement tool. Based in Nashville, PixelFlex provides LED display solutions for large scale events, stadiums, retail and more. PixelFlex is committed to providing solutions that feed their primary metric - customer satisfaction. Their expansive demo facility showcases the many products and possibilities available, but customers often want to be able to see what the proposed solution will look like in their venue or retail location, and SpaceView will help them bridge that gap.

Using augmented reality (AR) technology, the SpaceView app provides a near-instantaneous rendering of what a proposed solution will look like in a specific space or venue. PixelFlex sales and services team members will use the SpaceView app while working with customers during the sales and installation processes.

“With SpaceView, we’re able to provide proof of concept to all of our customers, provide a higher level of service and greater confidence in their decision-making process,” said PixelFlex director of marketing, David Venus. “In our industry, we’re competing with companies around the world. The SpaceView app is a differentiator for our sales process. It provides excellent, actionable information to help our sales reps help our customers make optimal purchasing decisions.”

PixelFlex’s work is on display in prominent places - True Religion brand jeans stores, Bridgestone Arena and on tour with of the biggest names in country music - Alan Jackson, Gary Allan and Luke Bryan - just to name a few. We’re excited to work with them as they continue to evolve how digital displays influence and engage in retail and at live events.

Read the full release here.

10 7 / 2016

Designing the Future of Place - Upcoming Event


Workplace environments have changed immensely in recent decades as the nature of work itself has evolved, as well as the technology that helps to enable it. The way space is planned, acquired and utilized has also changed along the way. As organizations consider decisions that will impact their workplace environments, technology is at the center. How do you keep your employees engaged and enable productivity? How can we use technology to make us more focused at work? How do we ensure accurate and efficient space planning? These are the types of questions that will be debated and discussed at the Innovation Workshop | Designing for the Experience taking place July 14-16, at the Nike Campus in Beaverton, Oregon. The interactive conference will start a dialog that will continue beyond the event itself.

On Thursday, July 14, SpaceView CEO and co-founder Miloš Jovanović, will be participating in a panel alongside Ragnar Lifthrasi, CEO of Blockchain Real Estate Association, and Arnold Levin, Principal at Smith Group to discuss trends in technology and digital disruption that we’re seeing now, and what’s coming up next. Disruption will be examined through multiple lenses including technology and digital, consumer expectations, organizational dynamics and the acquisitions of work spaces. Miloš will be speaking to the current and potential applications for augmented, virtual and mixed realities in workplace environment strategy and planning.


The event, hosted by Workplace Evolutionaries and Corporate Real Estate Council Communities of the International Facility Management Association will take place at the Tiger Woods Conference center on the Nike Campus. Learn more and register >>

02 6 / 2016

Core Technology Solutions selects SpaceView to Bring Augmented Reality to Customer Engagements


Today we’re proud to announce a partnership with Core Technology Solutions (CTS) to make SpaceView available to their 9,000 associates in the United States and Canada. CTS is leading the charge to change the way outsourced integration providers operate by adopting cutting edge technologies to optimize the customer experience and empower their associates. We’re excited to help the team achieve their bigger business goals. The large scale deployments CTS carries out require communication and collaboration of a large number of complex details.

SpaceView will assist CTS in providing better information to associates during the sales process as well as during the installation stage. The result will be an enhanced customer experience that harnesses the augmented reality technology of the SpaceView app and bridges the gaps between managed and self-service offerings. In working with CTS VP of Technology Tom Roberto, we’ve gotten to see first hand how they are working to continually evolve the way they use new and emerging technologies to improve their offerings and customer experiences. “The integration business is changing and software like SpaceView is going to be a major part of its evolution,” said Tom.

CTS Associates will use the SpaceView app to provide a better picture and estimate free of design fees. This will help customers and associates alike proceed with confidence, knowing that they’ve eliminated so many of the “lost in translation” issues that can occur in these types of engagements. CTS plans to make SpaceView available to all new and existing customers. We look forward to our continued work together.

Read the press release here.

30 5 / 2016

15 5 / 2016

3 Things to Consider When Installing Digital Signage


The upcoming summer season has many Americans preparing to go on vacation, according to AAA, roughly one-third. With traveling comes waiting in airports and staying in hotels, which Jeff Hastings of BrightSign points out is a great opportunity for digital signage. Businesses can turn passive space into a channel for promotions, information and entertainment. There are many things to consider before installing digital signage, here are a few to think about:

Think About the Big Picture

Digital signage looks great, but it does require an investment. Consider your bigger business goals and how digital signage might fit into part of a holistic solution. Think about what activities you’re already doing that could be amplified by installing digital signage.

Consider Content

Filling up those screens takes work. Establish a team that can help you develop ideas (and possibly the content itself). Develop an editorial plan to determine what will go live when, and plan on making small changes and iterations as you learn about what your viewers are interested in and how to engage them.

Assess the Impact on the Space

Installing digital signage can help you boost sales and customer engagement, but it will also have an impact on your physical space. Make sure you consider how foot traffic will flow around a new sign installation. It can be difficult to envision how your space will be impacted until you’ve actually installed it.


With more people traveling this summer, there are certain to be an increasing number of opportunities to make an impression. With all of the things to consider when making a signage purchase decision, often times assessing your space is one of the most challenging aspects of the process. We’ve teamed with display provider Planar Systems to help their sales team tackle this problem for their customers with our custom app, learn about it here.

23 3 / 2016

How AR can Drive Retail Sales


Digital signage is increasingly becoming the standard in high traffic, public and retail spaces. While the initial cost investment is higher than traditional printed signage, over time the cost to update and modify drops significantly. For many brands, digital signage can increase sales by as much as 33%.  Traditional, non-digital signage often requires professional design and layout skills to update, while digital formats enable small changes, such as pricing or availability of certain products, to be done easily. Digital displays also enable multimedia content to be deployed with ease, while print remains static. Making the switch from traditional to digital signage requires a buyer to evaluate a number of factors before buying.


One of the challenges for many prospective buyers is how a display will affect the appearance of their existing space. They will address questions about how large of a display will work for them. Do they have room for multiple displays or will that overwhelm the room? For a small purchase, often measuring on the actual way and having a basic schematic will do the trick. For large jobs more professional rendering services might be sought out. SpaceView is a solution to the challenge of being able to see how a new item will look in your existing environment. Our customers are leveraging our app to provide better information for their prospects and to close deals sooner. If you’re looking to equip your sales team with the tools they need to improve their sales process and reduce cycle time, request a demo at the top of the page.

Interested in learning more? Download our e-book, “The Future of Visualization.”

27 2 / 2016

Our first day at Sprint Accelerator Powered by Techstars. Consider this the “before” shot, we’ll see the “after” in a couple of months.

Our first day at Sprint Accelerator Powered by Techstars. Consider this the “before” shot, we’ll see the “after” in a couple of months.

23 2 / 2016

SpaceView Joins Techstars


We’re excited to announce that SpaceView has been selected for the 2016 class of the Sprint Accelerator Powered by Techstars. We chose this specific program because of its focus on enterprise solutions and mobile technology and to have the opportunity to work with Sprint.

For next three months we’ll be working with the Techstars team to advance our augmented reality app and on May 24 we’ll participate in Demo Day. We look forward to sharing our progress and working with the incredible team of mentors that Techstars has assembled.

Read more about the Sprint Accelerator and our fellow companies on the Techstars blog.

18 2 / 2016

Next Generation Sales Tool for Planar Systems


A significant barrier to effective sales is often the ability of the purchaser to visualize the product in their own environment. For major expenditures, often a custom rendering is available and for small ticket items, a visual estimate frequently isn’t needed. But for everything in between, there is a need for a better solution - and an opportunity.

We recently partnered with Planar Systems on the newly released PlanarView app. Planar is the world’s premier display provider and aims to simplify and streamline the purchase process for their partners and customers. “This revolutionary tool will reduce sales cycles and spur the market for digital displays and video walls by making it possible for customers to precisely picture what different configurations will look like in their actual environments.” Said Jennifer Davis, vice president of marketing and product strategy at Planar Systems.

PlanarView is an example of how the potential of augmented reality is already being realized by forward thinking businesses. Planar is one of the early adopters of AR technology as a means to better serve their customers, and refine the sales process. Through the PlanarView app, AV integrators, architects and interior designers can take a photo of a space, configure the display solution or solutions they’re evaluating, and save, edit and share the images. The app provides a solution for teams collaborating across the globe, or just across the office.

SpaceView is excited to partner with PlanarView on this visualization solution that will bring value to their sales teams, partners and the customers they serve.

Download the PlanarView app from iTunes to see for yourself. If you’re thinking about how AR can help transform your business, let us know. 

03 2 / 2016

SpaceView Featured in Oregon Business Magazine

The February issue of Oregon Business Magazine features an update on SpaceView since winning the 2015 Angel Oregon Showcase last year. CEO Milos Jovanovich discusses the challenging design needs facing many industries and the solution SpaceView provides. Read the full article to learn more.


28 1 / 2016

Augmented Reality Market is Ready to Ramp Up


This week Goldman Sachs released exciting projections for the augmented and virtual reality market. The firm predicts an $80 billion market by 2025, with entertainment uses leading the way, with huge contributions from a variety of industries. Much attention has been paid to video game platforms as potential uses for AR and VR technology, but Goldman estimates that retail and real estate alone could drive $4.6 billion in sales in the next 10 years. The Goldman report anticipates that adoption of AR and VR technology will initially be slow, with the price of head-mounted-devices (HMD) such as Facebook’s Oculus Rift and models from Samsung, HTC and others being a limitation for many would-be adopters. The expectation is that prices will drop similarly to any new technology, at a rate of 5-10% per year.


Another report this week, from Beecham Research, predicts enterprise applications for AR and VR are going to drive adoption among engineers, physicians and numerous other professions. Beechman cites battery life, miniaturization and overall improvement in user experience as the factors that will drive both innovation and adoption in the AR and VR market. Market reports on AR and VR are beginning to emphasize the broad applications of the technologies - beyond entertainment, which for so long as been the go-to example for these emerging platforms. While the report focused mainly on the future, AR is already helping many organizations achieve business goals today. Read more about how visualization is the next big sales tool.

27 1 / 2016

Planar Teams with SpaceView for Augmented Reality App

This week digital display maker Planar Systems announced the PlanarView app, developed by SpaceView. The app will enable Planar to better serve customers during the evaluation and purchase process. “This revolutionary tool will reduce sales cycles and spur the market for digital displays and video walls by making it possible for customers to precisely picture what different configurations will look like in their actual environments,” says vice president of marketing and product strategy at Planar, Jennifer Davis. Learn more about the app in the Portland Business Journal.


24 1 / 2016

Paradigm Shift to 3D

When we think about the advancement of the technology sector, Moore’s law quickly comes to mind. The upward line is a concise explanation to powerful evidence of modern computing - the computer in our phones are more powerful than what NASA used to land a man on the moon, cars now have over 100 million lines of code, etc. The amount of information we can access in an instant has changed over and over again during the last hundred years. The benefits to consumers and businesses has been significant in many ways, especially when it comes to what can be known prior to purchase. 


By Wgsimon via Wikimedia Commons

Product specifications and reviews are broadly available, as well as much more visual information than even a couple of decades ago. It can be hard to remember what it was like to make a purchase decision without being able to search multiple sites for reviews, take photos of the product or the space you intended to fill it with. It begs the never answered question - what’s next?

Last month Court Wescott wrote a piece in TechCrunch in which he proposes a follow up to Moore’s law, the Law of Information Accessibility. Wescott outlines the advances in his lifetime and how they’ve increased with exponential speed. As Wescott states, “Technology wants us to not only process information more quickly, but to also input and access relevant information, from our technology, faster.”

In the future, Wescott proposes a big part of this input and access will be provided by augmented reality (AR), and specifically head mounted displays which will expand our ability to see, capture and respond to our real and imagined worlds. Just as the emergence of the eye in the Cambrian era is argued to be the most significant point in the history of evolution, Wescott says, “The Internet, AR and computer vision are part of the same pattern, in that each are massive breakthroughs of increasingly efficient means of the speed at which organisms can summon meaningful data about the external world.”


17 1 / 2016

What is Augmented Reality?


Augmented reality (AR) has been a popular buzzword in technology media in recent years. While the emerging technology is cutting edge, its origins are in inventions that were developed decades ago in the 1950s and 60s when Morton Heilig invented an augmented movie theater experience called Sensorama. While Heilig’s patented model never took off, it planted the seed for many of the concepts we see coming from AR companies today. AR is the merging of what exists and what can exist. It is taking a visual, real image or scene and overlaying another scene or image in order to create something that’s not quite real, not quite imagined. AR has the power to push us to imagine more accurately while at the same time expanding the possibilities open to us. In other words AR allows us to place a virtual object into a real space in real time; instead of creating a 3D model of the real space and then placing the object.


Media coverage has focused largely on the entertainment and gaming industries as potential industries for AR to take hold, but much more is possible. Hyundai has been praised recently for its effective use of AR in its new take on the owner’s manual. AR is getting traction today on mobile devices, leveraging the camera, user interface and the sensors. Things will really take off when hardware like Microsoft HoloLens become available; transferring the experience from a flat screen into a live, virtual environment. These are early examples of technology enhancing a user experience by merging the real and possible in the burgeoning AR market. 


Image: Microsoft HoloLens

17 1 / 2016

"AR allows us to place a virtual object into a real space in real time; instead of creating a 3D model of the real space and then placing the object."

Milos Jovanovich, SpaceView co-founder and CEO